Welcome to the Hive, Harbera.
Veronica, we just finished a run with Lumion, vertical SaaS for trade schools with a first marketing hire and no outbound. Harbera is shaped the same way. It would have been wrong not to get this in front of you. So: a jar of honey, and the plan.
Underneath the jar: every US multi-site clinic group mapped, the 3,800 that match Harbera's best-fit profile, and three campaigns we'd run for Harbera in the next 30 days.
Three things came with the jar.
The honey
Raw, from a US apiary. Something you'll open instead of file.
This page
Your market sized, the customers you already win and the accounts that look like them, and three campaigns: TAM, lookalike, intent. Built for Harbera.
The call
Twenty minutes with Troy and Nick. We bring the account list we'd start with. You tell us where to start.
Lumion: zero pipeline to 50+ meetings in 31 days.
Vertical SaaS for trade and technical schools. First marketing hire, no outbound, a niche of 10,000 to 30,000 schools. We mapped five sub-verticals, timed the CDL play to a Pell Grant policy window, and routed replies straight to their SDRs. Same shape as Lumion: a public registry of buyers, a purchase cycle tied to a recurring compliance calendar, and a founding team that needs pipeline now.
In the span of a month, we've had well over 100 positive responses. We've scheduled 45 to 55-plus meetings with an 80% hold rate.Andrew Jones, Head of Marketing, Lumion
What could be sweeter than 3,200 to 5,300 more of your best customers?
You already have the dream ones: the multi-site clinic groups that grow, retain, and refer others without being asked. We take those, run them through our lookalike tool, and find another 3,200 to 5,300 that look exactly like them. Then we run hyper-personalized, highly targeted outreach to every one.
Same size, same setup, same reasons to buy as the accounts on the right. Modeled, not guessed.
- The accounts that grow, retain and referWe'll confirm the seed list with you on the call.
Every cell is a multi-site clinic group.
Every multi-location medical and dental group sits in the CMS NPPES registry with organizational NPIs, practice locations, and the credentialing and RCM leaders who sign off on new tools. We build the list from that, enrich the buyers, and time the sends to payer enrollment and re-credentialing cycles.
You're the first supplier that comes to mind.
We'll actively monitor all 21,000 US multi-location outpatient medical and dental group practices and reach out when the right signal shows up, so Harbera is the first name a credentialing director thinks of when payer enrollment comes up.
- New NPI locations filedNPPES registry shows new organizational sub-locations, meaning new credentialing volume incoming.
- DSO or group acquisition announcedState dental/medical board filings and press releases signal provider files that must be re-enrolled.
- Credentialing or RCM leadership hireLinkedIn and job boards show a new director about to evaluate the current stack.
- NCQA delegated credentialing audit dueAccreditation renewal calendars are public; groups scramble before the audit date.
- Payer network expansion filedJoining a new payer network triggers a wave of provider enrollment applications.
- License renewal cycle spikesState licensing boards publish triennial renewal windows that create seasonal credentialing surges.
TAM, lookalike, intent. Every angle, from day one.
This isn't one list and one email. We deploy three strategies at once, each with its own angle: the whole market gets the offer, the accounts that mirror your best customers get the proof, and anyone showing a buying signal gets a note the week it happens. Then we double down on whichever one the market answers.
Own the whole market
Mirror your best customers
Catch them in-market
What happens after you say yes.
- DAY 0Twenty minutes with Troy and Nick. We confirm the buyer, pick the three campaigns, and lock the offer.
- DAYS 1 TO 10Dedicated domains warm. Lists built from CMS NPPES, state dental and medical licensing boards, and NCQA accreditation records. Copy written per campaign and approved by you.
- DAY 11All three campaigns sending. Replies land on your calendar with full prospect context.
- DAY 30First readout. Expand what's working, cut what isn't, add the intent triggers.
The honey was the easy part.
Veronica, we'll walk the three strategies above, show you the accounts we'd start with, and tell you what it would take. No deck.